Multiple Choice
A computer company salesperson invites the IT managers of its top 10 customers (in terms of dollar sales) to view a demonstration of the firm's new product line, so the salesperson can obtain their opinions regarding various options and configurations that could be offered. These IT managers are most likely to be the ________ of their organizations' buying centers.
A) gatekeepers
B) influencers
C) reciprocity arrangers
D) buyers
E) users
Correct Answer:

Verified
Correct Answer:
Verified
Q40: The North American Industry Classification System (NAICS)
Q41: In which type of auction is there
Q42: eBay Business Supply is an example of<br>A)
Q43: The American Red Cross provides disaster relief,
Q44: A supply partnership is<br>A) an arrangement a
Q46: A reverse auction refers to an auction<br>A)
Q47: Although not strictly illegal, the U.S. Justice
Q48: Which of the following characterizes organizational buyer-seller
Q49: Derived demand is<br>A) a graph relating the
Q50: All of the following people are part