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    Exam 4: Ethical and Social Responsibility for Sustainable Marketing
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    A Global Undertaking to Further Environmental Quality and Green Marketing
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A Global Undertaking to Further Environmental Quality and Green Marketing

Question 22

Question 22

Multiple Choice

A global undertaking to further environmental quality and green marketing efforts is the


A) ISO 14000 initiative.
B) Kyoto Protocol.
C) Green World (GW) initiative.
D) World Wildlife Federation Conference.
E) Madrid Protocol initiative.

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