Even Very Successful Video Game Apps Can Reach the Decline

Multiple Choice

Even very successful video game apps can reach the decline stage of the product life cycle quickly, so Clash of Clans and Candy Crush Saga video games have sought to ________ to address this challenge.

A) make highly engaging games based on the Angry Birds approach
B) use social media strategies
C) build on a huge personal-rewards psychology for players
D) quickly create new games
E) create product extensions