Multiple Choice
Ben & Jerry's Marketing Dashboard (Dollar Sales and Market Share) Consider the Ben & Jerry's Dollar Sales and Market Share figure here.
-A marketing manager for Ben & Jerry's notices that dollar sales for 2018 were $240 million and in 2019 they were $250 million. What was the formula used to calculate the dollar sales for each of these two years?
A) Dollar sales ($) = Average price × Quantity manufactured in each year.
B) Dollar sales ($) = Average cost of goods sold ? Fixed costs in each year.
C) Dollar sales ($) = Average price ? Shrinkage rate in each year.
D) Dollar sales ($) = Average price × Quantity sold in each year.
E) Dollar sales ($) = Average cost of goods sold ? Variable costs in each year.
Correct Answer:

Verified
Correct Answer:
Verified
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