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Procter & Gamble Created an Advertisement for Its High Endurance

Question 89

Multiple Choice

Procter & Gamble created an advertisement for its High Endurance men's antiperspirant. In terms of the communication process, the ________ of the information in the product's advertisement is Procter & Gamble, its manufacturer.


A) receiver
B) source
C) essence
D) decoder
E) communication channel

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