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    Marketing Study Set 15
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    Exam 18: Advertising, Sales Promotion, and Public Relations
  5. Question
    What Are the Strengths/advantages and Weaknesses/disadvantages of Using Sales Promotion
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What Are the Strengths/advantages and Weaknesses/disadvantages of Using Sales Promotion

Question 77

Question 77

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What are the strengths/advantages and weaknesses/disadvantages of using sales promotion in the promotional mix?

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Sales promotion is a short-term induceme...

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