Retailers That Integrate and Leverage Their Stores, Catalogs, and Websites

Multiple Choice

Retailers that integrate and leverage their stores, catalogs, and websites have seen

A) a sizable increase in yearly sales from individual customers.
B) a small increase in yearly sales from aggregate target market segments.
C) no difference in yearly sales from individual customers.
D) a decrease in yearly sales from individual customers.
E) a large decrease in yearly sales from individual customers.