Which of These Statements Regarding Supply Chain Customer Service Is

Multiple Choice

Which of these statements regarding supply chain customer service is most accurate?

A) The output of a supply chain is measured in total units sold.
B) Customer service must be balanced against total logistics cost factors.
C) The output of a supply chain is measured either in total units sold or total number of customers served.
D) A firm's goal should be to provide superior customer service regardless of costs.
E) Customer service is the responsibility of marketing channel members and not the supplier network.