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A Common Pricing Tactic Today Is the Use of Special

Question 199

Multiple Choice

A common pricing tactic today is the use of special fees and surcharges that add to a list price, a response to consumers' zeal for ________ combined with the ease of making price comparisons on the Internet.


A) readily accessible information
B) low prices
C) quality
D) value
E) warranties

Correct Answer:

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