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Companies Must Know or Anticipate What Specific Prices Its Present

Question 136

Multiple Choice

Companies must know or anticipate what specific prices its present and potential competitors currently charge


A) or may charge in the near future.
B) only when these are considered permanent prices.
C) primarily if they intend to compete on price rather than a form of differentiation like customer service.
D) primarily if they intend to target price-sensitive target markets.
E) if there are legal requirements for pricing in their industry.

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