Competitors' Prices Are Important Only If a Prospective Buyer Knows

Multiple Choice

Competitors' prices are important only if a prospective buyer knows about those prices and

A) can act to purchase them easily.
B) there is an oligopoly in the industry.
C) is part of a price-sensitive market segment.
D) the product is at the maturity stage of the product life cycle.
E) is likely to spread information via word-of-mouth.