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    Exam 11: Managing Successful Products, Services, and Brands
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    A Strategy of Dropping a Product from the Product Line
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A Strategy of Dropping a Product from the Product Line

Question 27

Question 27

Multiple Choice

A strategy of dropping a product from the product line during the decline stage of the product life cycle is referred to as


A) trimming.
B) elimination.
C) paring down.
D) deletion.
E) harvesting.

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