After Many Years of Distributing Her Clothing Through a Large

Multiple Choice

After many years of distributing her clothing through a large chain of department stores, Georgia, a fashion designer, decides to open a boutique to exclusively sell her clothing directly to consumers. Georgia is following a(n) ________ strategy.

A) unrelated diversification
B) backward vertical integration
C) forward vertical integration
D) concentration on a single industry
E) forward horizontal integration