Victor, the President of a Company That Specializes in Women's

Multiple Choice

Victor, the president of a company that specializes in women's fragrances, ensures that each of their bottles looks appealing, is nice to touch, and (of course) has an appealing smell. This way, each consumer will have a positive experience with the company's products. Victor is is engaging in:

A) appeal marketing
B) manipulative marketing
C) atmospheric marketing
D) sensory marketing
E) sensation marketing