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Sally Loved Global Brands

Question 105

Multiple Choice

Sally loved global brands. She saw them as quality products that held the "romance" of the country of origin. She never really took the time to research the companies that produced them and knew very little about the production or distribution of the brands. Sally would fit into which major segment for global consumers?


A) Global Agnostics
B) Global Citizens
C) Antifashioners
D) Global Dreamers
E) Antiglobals

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