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  3. Study Set
    Consumer Behaviour Study Set 3
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    Exam 10: Buying, Using, and Disposing
  5. Question
    Brand Name Is Used a Cue by Consumers for Inferring
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Brand Name Is Used a Cue by Consumers for Inferring

Question 99

Question 99

True/False

Brand name is used a cue by consumers for inferring product quality, but price is not.

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