Multiple Choice
If an organisation's objective is to spread market portfolio by gaining a presence in foreign markets, which would be the most suitable of the following alternatives?
A) Forming a strategic alliance with a supplier abroad
B) Investing heavily in the development of a new product
C) Investing heavily in an advertising campaign on national television
D) Forming a strategic alliance with a distributor abroad
Correct Answer:

Verified
Correct Answer:
Verified
Q15: Which criteria do you think take precedence
Q16: In developing new directions for strategy development
Q17: Which of the following defines a market
Q18: Which of the following is considered to
Q19: Which of the following is not a
Q21: Which of the following is not a
Q22: Which of the following factors might explain
Q23: When screening strategic options what does 'feasibility'
Q24: A strategic alliance is where two or
Q25: In a situation where a market is