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How Does a Retailer Select Which Merchandise Presentation Technique It

Question 3

Multiple Choice

How does a retailer select which merchandise presentation technique it will use?


A) Look at the profit potential of each product
B) Look at the product's packaging to see if it requires any special displays
C) Consider what is consistent with the store's image
D) Consider the nature of the product
E) A retailer does all of these

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