Multiple Choice
Costco's merchandise is sold in large quantities and stacked high on metal shelving. This merchandising gives the customer a message of low prices. Which of the following merchandising techniques is Costco using?
A) Price lining
B) Colour presentation
C) Tonnage merchandising
D) Frontal presentation
E) Idea-oriented presentation
Correct Answer:
Verified
Correct Answer:
Verified
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