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  3. Study Set
    Strategic Marketing Study Set 2
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    Exam 5: Implementation
  5. Question
    A Customer Relationship Management System Would Most Likely Be Used
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A Customer Relationship Management System Would Most Likely Be Used

Question 15

Question 15

Multiple Choice

A Customer Relationship Management system would most likely be used by a marketer to .


A) identify niche segments
B) customize product offerings
C) assess competitors' clients
D) pretest advertising campaigns

Correct Answer:

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