Multiple Choice
Paired comparison data can be analyzed in several ways. One way is for the researcher to calculate the percentage of respondents who prefer one stimulus to another. The researcher can also perform all of the following analyses on paired comparison data except .
A) simultaneous evaluation of all the stimulus objects
B) order a set of objects into an internally consistent, uni- dimensional scale
C) convert paired comparison data to a rank order
D) derive an interval scale from paired comparison data
Correct Answer:
Verified
Correct Answer:
Verified
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