Multiple Choice
Which statement is not true about the research design section of the marketing research report?
A) A description of the theoretical foundations that guided the research should be included.
B) This section of the report should justify the specific methods selected.
C) The technical detail should be included in an appendix.
D) The topics should be presented in a non- technical, easy to understand manner.
Correct Answer:

Verified
Correct Answer:
Verified
Q11: Ethical issues arise when .<br>A) a client
Q12: Discuss the results section of the marketing
Q13: Which statement is not true concerning the
Q16: If you are deliberating over whether to
Q17: The section of the marketing research report
Q23: Discuss why the report and its presentation
Q31: The techniques used for analysis should be
Q44: The marketing research report serves as a
Q55: How can the marketing researcher make the
Q66: The histogram is a horizontal bar chart