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Juan Is in the Market for a New Toaster

Question 147

Multiple Choice

Juan is in the market for a new toaster.Which of the following is an example of confirmation bias?


A) Juan reads reviews of his favorite brand of toaster on the company's Web site.
B) Juan reads reviews of all the toasters available on Amazon.com within his price range.
C) Juan buys a toaster based on its color, rather than functionality.
D) Juan buys a toaster, and then writes a positive review for it online.

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