Multiple Choice
The BCG growth- share matrix classifies four types of SBUs. They are __________, _________ ,_________, and _________.
A) product; price; promotion; placement
B) sales; market share; price; promotion
C) market penetration; market development; product development; diversification
D) planning; organising; leading; controlling
E) stars; cash cows; question marks; dogs
Correct Answer:
Verified
Correct Answer:
Verified
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