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    Exam 13: Product Development and Pricing Strategies
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    A Snack Food Bag Is White with Plain Black Letters
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A Snack Food Bag Is White with Plain Black Letters

Question 15

Question 15

Multiple Choice

A snack food bag is white with plain black letters spelling, "Corn Chips." This is an example of a ________ brand.


A) family
B) generic
C) manufacturer's
D) co-brand

Correct Answer:

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