When Introducing Others in the Organization to the Public Relations

Multiple Choice

When introducing others in the organization to the public relations plan and selling it to gain their support, which one of the following points is generally made first?

A) Say that management has already endorsed the plan.
B) Specify harm that will occur if the problem is left unattended.
C) Specify remedial steps to be taken immediately.
D) Tell each individual his or her personal responsibilities in the plan.
E) Explain the results of the pretests.