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    Exam 8: Marketing Research: From Information to Action
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    A Test Market for a New Kellogg's Cereal Is an Example
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A Test Market for a New Kellogg's Cereal Is an Example

Question 128

Question 128

Multiple Choice

A test market for a new Kellogg's cereal is an example of a(n) :


A) observational data creation.
B) hypothesis generation.
C) experiment.
D) deviation test.

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