Factors, Such as the Store Atmosphere, Pleasantness of the Shopping

Multiple Choice

Factors, such as the store atmosphere, pleasantness of the shopping experience, salesperson persuasiveness, time pressure, and financial circumstances tend to have the biggest influence on which stage of the consumer purchase decision process?

A) The search for information.
B) Whether a purchase decision is made or postponed.
C) Post-purchase assessment of any purchase anxiety.
D) The recognition of a need.