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At Procter & Gamble, a Web-Based Information-Sharing Network Facilitates the Collection

Question 189

Multiple Choice

At Procter & Gamble, a Web-based information-sharing network facilitates the collection and evaluation of new product ideas from the company's 110,000 employees. This is an example of how________ can be used to enhance marketing.


A) partnering software
B) Internet servers
C) extranets
D) intranets

Correct Answer:

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