Short Answer
Basic research and development describes
focusing specifically on how a technological innovation can be put to use in the making of a product or service that can be sold in the marketplace.
those activities that do not create value for the firm.
the process involved in getting a new technology out of the lab and into the marketplace.
improving knowledge in an area without a primary focus on whether any discoveries that might occur are immediately marketable.
those activities that increase a company's revenues.
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