If You Are in the Market for a New Set

Short Answer

If you are in the market for a new set of skis, you probably have some idea of who provides the best skis and how they differ. You may have accumulated some of this knowledge during the information-seeking stage and combined it with what you knew before. The next stage for you is to
evaluate alternatives.
seek information.
buy a new pair of skis.
recognize the problem.
evaluate post-purchase.