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TABLE 1-1 The Manager of the Customer Service Division of a Major

Question 85

Multiple Choice

TABLE 1-1
The manager of the customer service division of a major consumer electronics company is interested in determining whether the customers who have purchased a videocassette recorder made by the company over the past 12 months are satisfied with their products.
-Referring to Table 1-1, which of the following will be a good frame for drawing a sample?


A) the list of customers who returned the registration card
B) telephone directory
C) voting registry
D) a list of potential customers purchased from a database marketing company

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