Multiple Choice
Which of the following would apply when a contingency approach to message selection is being employed?
A) Establish the job message based on labour market conditions,vacancy characteristics,and applicant characteristics.
B) Develop a standard "most effective" message and apply it in all cases for maximum effect.
C) Use the characteristics of the labour market as the sole guide in message development.
D) Use targeting as the principal method of message development.
Correct Answer:
Verified
Correct Answer:
Verified
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