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A Regression Model Between Sales (Y in $1000), Unit Price y^\hat { y }

Question 48

Multiple Choice

A regression model between sales (y in $1000) , unit price (x1 in dollars) , and television advertisement (x2 in dollars) resulted in the following function:
y^\hat { y } = 7 - 3x1 + 5x2

For this model, SSR = 3500, SSE = 1500, and the sample size is 18.The coefficient of x2 indicates that if television advertisement is increased by $1 (holding the unit price constant) , sales are expected to


A) increase by $5.
B) increase by $12,000.
C) increase by $5000.
D) decrease by $2000.

Correct Answer:

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