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The Oliver Company Plans to Market a New Product

Question 44

Multiple Choice

The Oliver company plans to market a new product. Based on its market studies, Oliver estimates that it can sell up to 5,000 units in 2005. The selling price will be $2 per unit. Variable costs are estimated to be 20% of total revenue. Fixed costs are estimated to be $5,600 for 2005. How many units should the company sell to break even ?


A) 5,000 units
B) 5,600 units
C) 2,333 units
D) 3,500 units
E) 2,800 units

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