An Apparel Designing Company Is Planning to Enter the Women's

Multiple Choice

An apparel designing company is planning to enter the women's trousers market. They are in the process of developing a product that will appeal most to customers. The part-worths for each of the attribute levels obtained from an initial customer survey and the subsequent regression analysis can be used to determine the

A) customer utility value.
B) optimal solution for the regression analysis.
C) overall profit for the company.
D) overall sales achieved by the company.