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    Exam 14: Product and Pricing Strategies
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    Which of the Following Refers to a Graphical Representation of a Brand
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Which of the Following Refers to a Graphical Representation of a Brand

Question 16

Question 16

Multiple Choice

Which of the following refers to a graphical representation of a brand?


A) brand equity
B) brand name
C) trademark
D) logo
E) prototype

Correct Answer:

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