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    Principles of Corporate Finance Study Set 4
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    Exam 3: Financial Statement Analysis
  5. Question
    The ___________Measures the Return on Owners' (Both Preferred and Common
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The ___________Measures the Return on Owners' (Both Preferred and Common

Question 10

Question 10

Multiple Choice

The ___________measures the return on owners' (both preferred and common stockholders) investment in the firm.


A) net profit margin
B) return on equity
C) return on total assets
D) price/earnings ratio

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