Solved

SCENARIO 9-8 One of the Biggest Issues Facing E-Retailers Is the Ability

Question 117

Short Answer

SCENARIO 9-8
One of the biggest issues facing e-retailers is the ability to turn browsers into buyers.This is measured by the conversion rate,the percentage of browsers who buy something in their visit to a site.The conversion rate for a company's website was 10.1%.The website at the company was redesigned in an attempt to increase its conversion rates.A sample of 200 browsers at the redesigned site was selected.Suppose that 24 browsers made a purchase.
The company officials would like to know if there is evidence of an increase in conversion rate at the 5% level of significance.
-Referring to Scenario 9-8,what will be the p-value if these data were used to perform a two-tail test?

Correct Answer:

verifed

Verified

0.3725 using PHStat ...

View Answer

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions