Essay
Calculate the economic value of a loyal customer for a company given that the customer purchases, on an average, worth $43worth per visit and comes three times a year. The company's gross profit margin is 35 per cent with a customer defection rate of 0.4.
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Correct Answer:
Verified
The economic value of a loyal customer i...
View Answer
Unlock this answer now
Get Access to more Verified Answers free of charge
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