Important Considerations for Survey Items One Way to Control for Response

Multiple Choice

Important Considerations for Survey Items One way to control for response style when designing a questionnaire with
Yes/no items is to

A) construct items with comparable social desirability.
B) discard all yes responses for yea-sayers and all no responses for nay-sayers.
C) emphasize the manifest content of the questions in the instructions.
D) phrase questions so that a high score requires both yes and no answers.