Which of the Following Is a Basic Role of Packaging

Multiple Choice

Which of the following is a basic role of packaging in distribution?
I. Identify the product.
II. Contain and protect the product.
III. Contribute to physical distribution efficiency.
IV. Be an important part of the marketing program.

A) all the above
B) I, II and III only
C) I, II and IV only
D) II, III and IV only
E) none of the above.