A Recent Study Found That 72 Percent of Consumers Are

Multiple Choice

A recent study found that 72 percent of consumers are more likely to purchase a product or service if the company that manufacturers the product or provides the service is involved in a social cause that is also important to the buyer. The study also found that figure increases to 80 percent under which of the following conditions?

A) the cause is related to health and fitness
B) the cause involves children
C) the consumer's employer also uses and endorses the product or service
D) the product is endorsed by a political candidate
E) all of the above