Multiple Choice
Which of the following statements is true of mass customization
A) It involves the commercialization of a device, method, or idea that differs from existing norms.
B) Flexibility is manifested in mass-customization strategies that are becoming increasingly prevalent today.
C) It requires companies to align their operations around quality.
D) Goods and services produced by a firm through mass customization are available only in the country where the firm is located.
Correct Answer:
Verified
Correct Answer:
Verified
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