Multiple Choice
A new ad for breakfast cereal features famous sports figures who are shown eating the cereal. Obviously, the ad company is trying to influence you by using
A) the door-in-the-face technique
B) the peripheral route to persuasion
C) a self-serving bias
D) the primacy effect
E) the central route to persuasion
Correct Answer:
Verified
Correct Answer:
Verified
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