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    Supply Chain Management
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    Exam 7: Supply Chain Mapping
  5. Question
    Product Life Cycle (PLC) Is a Marketing Concept Stating That
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Product Life Cycle (PLC) Is a Marketing Concept Stating That

Question 30

Question 30

Multiple Choice

Product life cycle (PLC) is a marketing concept stating that products and services evolve through a life cycle including stages of introduction, growth, maturity and _________.


A) revision
B) decline
C) redesign
D) expansion

Correct Answer:

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