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    Exam 11: Creating Products and Pricing Strategies to Meet Customers Needs
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    Drew Pastrin Bought an AZPX Brand Skateboard Because All of the "Other
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Drew Pastrin Bought an AZPX Brand Skateboard Because All of the "Other

Question 114

Question 114

Multiple Choice

Drew Pastrin bought an AZPX brand skateboard because all of the "other guys" were buying them.Pastrin was influenced by a(n) _____ factor.


A) psychographic
B) individual
C) demographic
D) social
E) conceptual

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