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  3. Study Set
    Introduction to Business
  4. Exam
    Exam 11: Creating Products and Pricing Strategies to Meet Customers Needs
  5. Question
    _____ Is the Division of Markets into Different Groups
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_____ Is the Division of Markets into Different Groups

Question 153

Question 153

Multiple Choice

_____ is the division of markets into different groups


A) Market layering
B) Market segmentation
C) Product segmentation
D) Tactical marketing
E) Strategy differentiation

Correct Answer:

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