Which of the Following Is NOT True About Corporate Identities

Multiple Choice

Which of the following is NOT true about corporate identities?

A) Each department within an organization is expected to use the identity to create consistency and present a unified public view of the company.
B) Professional designers are hired to produce pieces of the overall identity, such as the logo.
C) Logos, color schemes, and fonts are used for years to ensure that customers identify with the product.
D) Corporate identities are generally developed by the corporate executives.