The Primary Value of the Balanced Scorecard Approach Is

Multiple Choice

The primary value of the Balanced Scorecard approach is:

A) To focus the health care organization on those aspects of its operations that most directly impact the accomplishment of its strategies.
B) To provide direction to unit managers in the development of unit action plans.
C) To measure the success of senior management in communicating the overall organizational strategy.
D) To inform lower-level employees of the need to pay close attention to the detailed action plans being implemented by their supervisors.